ThreatOptix — Transforming cyber security brand and visual language

The Challenge

Every great branding consists of three parts or acts, a cohesive narrative that encompasses the facts and values of the company represented. A subliminal embedding, evoking emotions and in our case, exemplifying process and value.

The Solution

Every great branding consists of three parts or acts, a cohesive narrative that encompasses the facts and values of the company represented. A subliminal embedding, evoking emotions and in our case, exemplifying process and value.

The Result

The brand transformation was developed to be distinctive and memorable with traits of being bold, strong and precise in it’s visual narrative - a Swiss army knife of cyber security.